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MTN Africa targets over 40 million businesses with SME Day launch

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Africa’s telecommunications giant, MTN is targeting over 40 million small scale businesses in the continent with its upcoming SME hybrid event.

The two-day event which is aimed at fostering growth and providing essential resources to the continent’s small and medium-sized enterprises, will feature a combination of physical and online components which will bring together industry experts, inspirational thought leaders, and innovative solutions to support the success of African businesses, MTN Group Executive (Enterprise), Tumi Chamayou, said on Wednesday.

“MTN understands the critical role SMEs play in driving economic growth and job creation across Africa.

“We are proud to host this empowering event that brings together the brightest minds and resources to support the success of SMEs. Our goal is to position MTN as the go-to brand for African entrepreneurs seeking to thrive in today’s digital economy.

“With this event, MTN Africa aims to position itself as the leading brand dedicated to supporting the growth and success of over 40 million African SMEs through targeted development programs and a comprehensive range of services,” Chamayou said.

The event also features a live exhibition of SMEs and partner solutions, engaging activities such as the highly anticipated JumpStarter funding competition and insightful keynote speeches from influential industry figures.

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Airtel Kenya expands 5G network to 39 counties, 285 wards

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Airtel Kenya has announced an expansion of its 5G network to 39 counties and 285 wards in the country.

The expansion, according to the giant telco company, has now doubled its 5G footprint, up from 16 counties and 180 wards in July 2023.

The company also revealed that it has increased the number of its 5G sites to 690, up from 372 when the network went live, with further plans to launch an additional 1000 sites by the end of this year, which will bring the total number of 5G sites to 1690.

While addressing journalists at a breakfast media briefing, Ashish Malhotra, Managing Director, Airtel Kenya said the rollout which is the biggest ever in Airtel Kenya’s operations, will improve indoor coverage in towns and connect rural areas and will specially focus on enhancing and deepening Airtel’s network coverage in the northeastern region of the country.

“Aw Airtel Kenya, we are steadfast in our dedication to supporting digital inclusion, and we are encouraged by the market’s response to our offerings,” Malhotra said.

“We are confident that our ongoing network expansion will enable us to extend connectivity to more communities nationwide, ensuring that no one is left behind in the digital revolution.

“In marking this milestone Airtel Kenya has rolled out the unlimited home broadband 5G plans, structured across three tiers: 10 Mbps at Kes 3,500 monthly, 20 Mbps at Kes 5,000 monthly, and 30 Mbps at Kes 6,500 monthly,” he said.

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Egyptian startup Potcast Productions raises funding to upscale offerings

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Potcast Production, an Egypt-based innovative company that specializes in podcast production, has announced securing an an undisclosed pre-seed funding round to help enhance its content production capabilities, scale its marketing efforts, and accelerate the development of new podcast series.

Potcast Productions which was established by entrepreneur Islam Adel in 2020, creates 15 diverse podcast programmes tailored to various target demographics, and has racked up seven million listens and over 600,000 viewing hours within the last six months.

According Adel, the pre-seed funding round comes from Innovative Media Productions (IMP), the media company behind Egypt’s Shart Tank television show, which made its first investment in Potcast Productions back in April, as well as renowned investor Ahmed Tarek Khalil.

“The funds will be used to enhance Potcast’s content production capabilities, scale up its marketing efforts, and accelerate the development of new, high-quality podcast series that cater to a diverse and growing audience,” Adel said.

“This round of investment will also support plans to produce high quality audio experiences both digitally and offline, further solidifying Potcast’s position as a leader in audio-first content production.

“The injection of funds will be directed towards enhancing Potcast’s capacity to produce high-quality content, scaling its marketing initiatives, and creating new podcast series to meet the demands of an increasingly diverse listener base.

“The investment will also support Potcast’s ambition to deliver premium audio experiences, both online and offline, thereby reinforcing its status as a pioneer in the realm of audio-first content production.

“Securing this follow-up investment from IMP and Ahmed Tarek Khalil is a testament to the hard work and dedication of our team.

“Their support validates our mission to transform podcasting in the region and propels us forward as we continue to innovate and expand our reach,” Adel said.

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