Kenya’s avocado exports to the lucrative Chinese market, which was just reopened, have decreased by 80% so far this year as exporters have given priority to more delectable markets in North America and Europe.
According to Chinese customs data, during the first seven months of the year, the amount of avocados imported from Kenya decreased to a mere 742,934 kilogrammes.
Compared to the 3,674,463 kilogrammes the Asian giant imported over a comparable period last year, this represents a significant decrease.
As a result, Kenyan avocado exporters’ profits from the Chinese market fell to $1,232,149 from $6,830,140 during the same period the previous year.
China is a small part of Kenya’s avocado market, but local exporters have been counting on its large population to boost sales and reduce Kenya’s dependency on the EU.
In August 2022, Kenya began exporting avocados to China, allowing Kenya’s fresh fruit exporters to reach the country’s enormous population of over 1.4 billion people.
For a considerable time, the Chinese government had been requesting permission to begin exporting avocados to Kenya, but with one restriction: Kenya could only send frozen fruits, not fresh ones.
Leading avocado exporter Kakuzi Plc, a company listed on the Nairobi Securities Exchange, recently stated that Kenyan avocados were becoming more popular as a result of the drop in avocado volumes from South American avocado giants like Peru and Mexico.
“While China, India, and the Middle East offer long-term growth possibilities, they currently lack the scale to substitute Europe. However, exploring these markets could provide a buffer against future market disruptions,” said Kakuzi Chairman Nicholas Ng’ang’a.