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World Food Programme seals deal with Equity Group for easy financing to Kenyan farmers

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The World Food Programme (WFP) has signed an agreement with the Equity Group that will allow farmers in Kenya have easy access to financing.

According to the terms of the agreement, WFP country offices in the country will also link value chain actors in food and agriculture to financial literacy training and concessional financing access through Equity Bank subsidiaries.

The agreement which was signed by Dr. James Mwangi, the MD and CEO of Equity Group Holdings and WFP Executive Director, Cindy McCain, on the sidelines of the WFP Executive Board Session in Rome, is a first example of linking WFP’s deep field presence and engagement with value chain actors and financial service providers, and represents a new model of private sector engagement for development impact.

“The approach aims to support marginalized communities where traditional financing is scarce,” Mwangi said while announcing the agreement.

“Together, WFP and Equity, through the Equity Group Foundation, will provide training of value chain actors to help them to access financing, as well as providing technical assistance to ready agri-processors and agri-preneurs for impact investments offered through Equity Bank.

“The agreement is a scaling of a development collaboration between WFP and Equity BCDC in the Democratic Republic of the Congo (DRC) for the project Promotion of Sustainable Food Security.

“This ambitious project, which has been operational in the DRC since 2022, aims to stimulate the development of a sustainable agro-industrial sector that contributes to economic diversification, food and nutritional security, employment, and livelihood improvements,” he stated.

Also speaking, McCain said the Equity Group developed the “Africa Recovery and Resilience Plan which is committed to growing our support of access to finance for farmers, who are also dealing with the scourge of climate change, to 30% of our loan book regionally by 2030.”

“Smallholder farmers are crucial to food production in most developing countries, providing over 70% of food calories in Asia and sub-Saharan Africa.

“Developing local food value chains – and supporting the ecosystem of agriculture from production to purchase – is essential for enhancing farmers’ income and livelihoods and ultimately contributing to food security not just in Africa, but globally.

“This is a powerful example of how innovative partnerships can address the root causes of hunger. By empowering farmers with the tools and resources they need to thrive, we can create a ripple effect of prosperity that strengthens long-term food security for the whole community.”

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Zambian fintech Union54 partners with Paymentology to launch virtual Mastercard debit cards

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Zambian fintech, Union54, has partnered with next-generation payment platform, Paymentology, to launch virtual Mastercard debit cards on its ChitChat social platform.

Perseus Mlambo, CEO of Union54, who made the disclosure in a statement on Friday, said the partnership was timely as it was coming at a time of rapid growth in Zambia’s digital payments sector.

“With 16.4 million mobile connections representing 78.7% of the population, and a projected market growth for digital payments of 16.12% from 2023 to 2027, reaching a size of US$8,441.00 million, Zambia is primed for innovation in financial services,” he said.

“By integrating communication and secure financial transactions on one platform, Union54’s ChitChat has the potential to drive significant economic growth, foster entrepreneurship, and enhance financial inclusion throughout Africa.

“Building on the recent launch of Union54’s ChitChat—a messaging app with an integrated payment wallet—this collaboration introduces a USD virtual Mastercard debit card to the platform.

‘Leveraging over two decades of expertise, Paymentology provides its next-generation payment platform to support Union54’s expansion of ChitChat in Zambia and other African markets during this critical growth phase.”

Union54 which was founded in 2021 by entrepreneurs Mlambo and Alessandra Martini, has quickly gained prominence in Africa’s fintech sector with its flagship product, ChitChat, enabling users to communicate, network, transfer money between wallets, convert USD to local currencies, and send in-app funds to other ChitChat users.

“With the help of Paymentology’s cloud-first, API-driven technology, users can now conduct both in-person and online transactions using their ChitChat virtual Mastercard debit card,” Mlambo said.

“The internet has transformative potential for both individuals and governments. Our goal is to create secure and efficient spaces for communication and transactions. Partnering with Paymentology provides us with the reliability, security, and scalability needed to elevate our offerings. This collaboration will empower our customers with the advanced tools necessary for seamless communication and financial transactions.”

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South Africa’s WomHub partners Visa Foundation to launch ‘STEM is Everywhere’ for female entrepreneurs

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South African female empowerment organisation, WomHub, has signed a partnership deal with Visa Foundation to launch the ‘STEM is Everywhere” programme which is designed to empower and support early-stage female founders in STEM (Science, Technology, Engineering, and Mining and Manufacturing) businesses.

CEO of WomHub, Anjani Harjeven, who announced the deal, said the ‘STEM is Everywhere” programme will provide female entrepreneurs with business resources, coaching, and access to WomHub’s innovation and tech hubs and networks.

“WomHub is a leading organisation dedicated to empowering women and girls in STEM, which through education, mentorship, and support strives to create a diverse and inclusive engineering and tech industry,” she said.

“Through this partnership, WomHub and Visa Foundation are committed to closing the gender gap and unlocking the full potential of female entrepreneurs in South Africa. The ‘STEM is Everywhere” programme will support approximately 100 entrepreneurs in South Africa.

“This initiative aligns with our mission to empower women and girls in STEM, breaking down barriers and creating opportunities for the next generation of female leaders,” said Harjeven.

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