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Global events services platform Informa opens regional hub in Egypt

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Global events, digital services and academic research platform, Informa PLC, has announced the opening of its new regional hub office at CFC Business Park in Cairo, Egypt.

Eng. Ahmed El-Zaher, CEO of Egypt’s Information Technology Industry Development Agency (ITIDA), who performed the milestone cutting of the ribbon to mark Informa’s 10th anniversary in Egypt, said the company’s decision to expand its operations in Egypt through a regional headquarters reflects its ambitions to further expand its presence and team in Cairo which is a significant regional hub for its growing India, Middle East and Africa (IMEA) business.

The event was witnessed by top governmental representatives, as well as VIP guests, esteemed partners, and business leaders from various sectors.

“This decision underscores Egypt’s appeal as a premier and distinguished hub for exporting shared services and offshoring, while also bolstering the agency’s plans to encourage local companies and attract more global enterprises to establish or expand their centers in Egypt,” El-Zaher said.

El-Zaher further clarified that the agency is working to attract major global companies and leaders from various sectors to establish offshoring centers in Egypt, known for its abundance of digital talent and multilingual skills that international companies can leverage for their global operations.

“This initiative aligns with Digital Egypt strategy for the Offshoring Industry and is not limited to IT and telecommunications companies.

“ITIDA’s fully supports Informa’s efforts to grow its offshoring and shared services centers from Egypt, including call centers, technical support, IT services, and knowledge services such as graphic design, digital marketing, and academic publishing, to serve its clients across Europe, the Middle East, and Africa,” he added.

Stephen A. Carter, Group Chief Executive of Informa PLC, stated:

“Africa, and the wider IMEA region, is home to many of the world’s fastest growing economies and Egypt is at the very heart of it.

“We have steadily expanded our presence in Cairo over the last decade: supporting the government’s focus on economic growth, helping Egyptian businesses to trade through major exhibitions, and partnering with the Egyptian Knowledge Bank to serve local researchers.

“We are looking forward to the next decade of growth in Egypt and the region, and to further expanding and investing in our talented team of professionals in Cairo.”

He noted that Informa delivers nine major annual exhibitions through its Informa Markets business, which include Cityscape Egypt in real estate, Pharmaconex in pharmaceuticals, ProPak MENA in food manufacturing, and Sahara in agriculture.

Hany Khafagy, General Manager of Informa Markets in Egypt, added:

“We are proud of our contributions to Egypt’s economic and sectoral development over the past decade. In 2023, our exhibitions attracted over 120,000 attendees from more than 40 countries and generated EGP 3.8 billion for Egypt’s economy.

“With our expanded office in Cairo, we aim to double our events in Africa in the next three years, while further expanding our central shared finance and customer service functions.”

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Safaricom Ethiopia launches 4G network in Gambella

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Ethiopia’s second largest telecom provider, Safaricom Telecommunications Ethiopia P.L.C., has announced the official launching of its 4G network services in Gambella and other surrounding areas.

The launching of the 4G network in the region, according to Safaricom Ethiopia CEO, Wim Vanhelleputte, highlighted the significant impact that enhanced telecommunications infrastructure could have on the region’s social and economic progress.

“In line with our commitment to digital education, Safaricom Ethiopia donated 20 laptops and 4 routers, including six months of free internet, to two high schools in Gambella City, supporting digital literacy and educational opportunities for local students,” Vanhelleputte stated.

Vanhelleputte reaffirmed Safaricom Ethiopia’s commitment to expanding its reach and ensuring that more regions gain access to reliable and high-speed internet.

“The introduction of the 4G network in Gambella is designed to deliver significant advantages to the local community,” he said .

“Enhanced connectivity will open doors to better access to information, education, and healthcare services. Additionally, it will create new opportunities for businesses and entrepreneurs, driving economic growth and development within the region.

“Safaricom Ethiopia’s move into Gambella aligns with its broader strategy to extend 4G coverage to more areas, furthering its mission of fostering nationwide connectivity,” the CEO added.

Alemitu Oumud, President of the Gambella Region who also spoke at the event, stated that, enhanced infrastructure is driving positive social and economic growth in our region.

“We commend Safaricom Ethiopia for its contributions to job creation, improving connectivity, and making Gambella a more attractive destination for investment,” Oumud said.

He stressed the potential of the new 4G network to drive business activities, attract investments, and foster entrepreneurship in the region.

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Facebook returns to Uganda after 4-year ban

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After four years of being in the cooler as a result of suspension by government, Facebook, now Meta, is making a return to Uganda after prolonged negotiations saw the Ugandan government reverse the ban it placed on the platform since 2021.

The suspension of the social media platform had stemmed from accusations by the government that Facebook was meddling in the country’s political affairs during the 2021 presidential elections which arose after it deleted government-affiliated accounts for allegedly spreading disinformation.

This ban of Facebook has led to widespread disruptions across the nation, affecting not only political discourse but also personal connections and business operations.

But according to reports, with a potential re-launch on the horizon for December 2024, Facebook’s comeback could be a game-changer with approximately 2.5 million Ugandans poised to reconnect on the platform, while the Uganda Revenue Authority stands to gain financially from its revival just as businesses, especially smaller enterprises, stand to benefit from advertising incomes.

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