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Media aides: Too many cooks spoil the broth, By Olalekan Adetayo

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Since the May 29, 2023 inauguration of public officers, some of them have been carrying on as if there is a prize for whoever emerges as the public office holder with the highest number of aides. They have been reeling out names upon names of individuals being appointed as aides as if making such appointments is going out of fashion.

The development is not strange or surprising to those who know that such appointments are usually made to “settle” cronies who contributed one way or the other to their electoral victory. It is usually a come-and-eat or empowerment kind of arrangement where the appointees are also expected to, in turn, regularly “reach out” to their foot soldiers from their perks of office.

The one that, however, appears to be surprising is the way these office holders have also been appointing a huge number of people as media aides. Before now, they were satisfied with the appointment of just a media aide that may be designated the Chief Press Secretary or the Special Assistant on Media as the case may be.

As time went on, a new dimension started creeping in with office holders appointing media aides in charge of print and electronic media who would report to the CPS or SA Media. Lately, they added aides in charge of social and new media to the list.

Not done yet, all manner of appointments are being made under the current dispensation under the guise of appointing media aides, leaving one to wonder about the roles of these appointees and if they are not overlapping.

At the level of the Presidency, it appears the appointment of media aides is an endless process. Besides the Special Adviser to the President (Media and Publicity), Ajuri Ngelale, who is believed to be the main presidential spokesman, there are Senior Special Assistant on Media, SSA Media and Public Affairs, SSA Print Media, SSA (Digital/New Media), Special Assistant (Social Media), Special Assistant (Visual Communication)/Personal Photographer, Personal Assistant (Videography), and Personal Assistant (State Photographer) among others.

Just on Monday, the media aides’ appointment spree continued with the emergence of SSA -National Values and Social Justice, SSA-Public Engagement, SSA-Strategic Communications, SSA-Public Affairs, and Personal Assistant-Special Duties. According to a statement by Ngelale, all the new appointees will serve with others appointed before them in the Media and Publicity Directorate. The number of presidential media aides appointed so far leaves one to wonder whether their jobs are more than promoting the activities of just one President.

It is interesting to note that those I listed above, and those we don’t even know exist, are apart from the media aides attached to Vice President Kashim Shettima. Curiously, some of these appointments were not announced. Some of the appointees, after collecting their letters, waited endlessly for the public announcements. When the announcements were not forthcoming, they resorted to making the announcements themselves by leaking them to the press.

At the state level, it appears the Kano State Governor, Abba Yusuf, is leading the pack in the number of media aides so far appointed and announced. At the last count, Yusuf has appointed no fewer than 138 media aides! He announced the latest batch with the appointment of 94 social media influencers as media aides. Their appointment came after the governor’s appointment of 44 social media influencers in September as “special reporters.”

It is interesting to note that those I listed above, and those we don’t even know exist, are apart from the media aides attached to Vice President Kashim Shettima. Curiously, some of these appointments were not announced. Some of the appointees, after collecting their letters, waited endlessly for the public announcements. When the announcements were not forthcoming, they resorted to making the announcements themselves by leaking them to the press.

At the state level, it appears the Kano State Governor, Abba Yusuf, is leading the pack in the number of media aides so far appointed and announced. At the last count, Yusuf has appointed no fewer than 138 media aides! He announced the latest batch with the appointment of 94 social media influencers as media aides. Their appointment came after the governor’s appointment of 44 social media influencers in September as “special reporters.”

The governor tried to justify the appointments in a statement by his spokesperson (another media aide), Sanusi Bature, which described the appointments as being “in tandem with the commitment of his administration to promote accessibility to information as a prelude to improving good governance in the state.” The statement added that the appointees would be posted to various Ministries, Departments and Agencies of government “to complement the drive for transparency and accountability through information dissemination on government policies and programmes.” This is despite that these MDAs have existing spokesmen who are civil servants while the heads of the MDAs also have their spokespersons.

Governor Yusuf is not alone in his media appointment bonanza. His colleague, Governor Ahmadu Fintiri of Adamawa State has also appointed 47 media aides so far aside from the press secretary, Humwashi Wonosikou, who he appointed earlier.

“I’m pleased to constitute my media team. I’m confident that this diverse and talented team will play a crucial role in enhancing our communication efforts and strengthening our public engagement. Together, we’ll work towards achieving our goals and serving the people effectively,” Fintiri said while announcing the appointments of two Special Advisers, 10 Senior Special Assistants, 34 Special Assistants on Social Media and Content Creation, and one Special Assistant and Master of Ceremonies Government Events.

Governor Hyacinth Alia of Benue State is also not ready to be left behind. He recently appointed 12 media aides. His Chief Press Secretary, Tersoo Kula, who is not among the 12, announced the appointments including Principal Special Assistant on Media and Publicity/Strategic Communications, PSA on ICT and New Media, PSA on Media and Content Creation, and PSA on Print Media. There are also Senior Special Assistant on Media and Strategic Communications, SA on Social Media, SA on Digital Media, SA on Broadcast Media, SA on Visual Communication (Photographer), Personal Assistant on Videography and Personal Assistant on Photography.

In the South, Governor Seyi Makinde of Oyo State has approved the appointment of four more media aides aside from his CPS, Sulaimon Olanrewaju. The appointments included those of Senior Special Assistant on New Media, Special Assistant on Photography as well as Special Assistant (New Media I) and Special Assistant (New Media II).

Makinde has his match in his Jigawa State colleague, Umar Namadi, who also appointed four media aides -Chief Press Secretary, Special Assistant on Photography and Publication and two Special Assistants on New Media.

But for space constraints, I can go on from state to state where media aides are being appointed solely to man X (formerly Twitter), Facebook, Instagram and even WhatsApp among others. Some are not even engaged formally but they work for these men in power underground. These people lurk around the media space with different and disguised identities not only to promote their principles but also to descend heavily on commentators who they view are criticising their paymasters. When you see somebody going from one Facebook page or WhatsApp group to the other to defend people in government as if he is doing so “because of God,” na dem be that. I expect them to come after me.

I do not want to go into the economy of how much taxpayers’ money is being spent to keep these men in offices across the country for now. Let me just restrict myself to the fact that hiring multiple media aides can end up being counterproductive in line with that age-long proverb that too many cooks spoil the broth. So, when you read or hear about statements and rejoinders disowning those who made the earlier statements, know that the situation is part of the characteristics of too many cooks in the kitchen.

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Strictly Personal

African Union must ensure Sudan civilians are protected, By Joyce Banda

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The war in Sudan presents the world – and Africa – with a test. This far, we have scored miserably. The international community has failed the people of Sudan. Collectively, we have chosen to systematically ignore and sacrifice the Sudanese people’s suffering in preference of our interests.

For 18 months, the Rapid Support Forces (RSF) and the Sudanese Armed Forces (SAF) have fought a pitiless conflict that has killed thousands, displaced millions, and triggered the world’s largest hunger crisis.

Crimes against humanity and war crimes have been committed by both parties to the conflict. Sexual and gender-based violence are at epidemic levels. The RSF has perpetrated a wave of ethnically motivated violence in Darfur. Starvation has been used as a weapon of war: The SAF has carried out airstrikes that deliberately target civilians and civilian infrastructure.

The plight of children is of deep concern to me. They have been killed, maimed, and forced to serve as soldiers. More than 14 million have been displaced, the world’s largest displacement of children. Millions more haven’t gone to school since the fighting broke out. Girls are at the highest risk of child marriage and gender-based violence. We are looking at a child protection crisis of frightful proportions.

In many of my international engagements, the women of Sudan have raised their concerns about the world’s non-commitment to bring about peace in Sudan.

I write with a simple message. We cannot delay any longer. The suffering cannot be allowed to continue or to become a secondary concern to the frustrating search for a political solution between the belligerents. The international community must come together and adopt urgent measures to protect Sudanese civilians.

Last month, the UN’s Independent International Fact-Finding Mission for Sudan released a report that described a horrific range of crimes committed by the RSF and SAF. The report makes for chilling reading. The UN investigators concluded that the gravity of its findings required a concerted plan to safeguard the lives of Sudanese people in the line of fire.

“Given the failure of the warring parties to spare civilians, an independent and impartial force with a mandate to safeguard civilians must be deployed without delay,” said Mohamed Chande Othman, chair of the Fact-Finding Mission and former Chief Justice of Tanzania.

We must respond to this call with urgency.

A special responsibility resides with the African Union, in particular the AU Commission, which received a request on June 21 from the AU Peace and Security Council (PSC) “to investigate and make recommendations to the PSC on practical measures to be undertaken for the protection of civilians.”

So far, we have heard nothing.

The time is now for the AU to act boldly and swiftly, even in the absence of a ceasefire, to advance robust civilian protection measures.

A physical protective presence, even one with a limited mandate, must be proposed, in line with the recommendation of the UN Fact-Finding Mission. The AU should press the parties to the conflict, particularly the Sudanese government, to invite the protective mission to enter Sudan to do its work free from interference.

The AU can recommend that the protection mission adopt targeted strategies operations, demarcated safe zones, and humanitarian corridors – to protect civilians and ensure safe, unhindered, and adequate access to humanitarian aid.

The protection mission mandate can include data gathering, monitoring, and early warning systems. It can play a role in ending the telecom blackout that has been a troubling feature of the war. The mission can support community-led efforts for self-protection, working closely with Sudan’s inspiring mutual-aid network of Emergency Response Rooms. It can engage and support localised peace efforts, contributing to community-level ceasefire and peacebuilding work.

I do not pretend that establishing a protection mission in Sudan will be easy. But the scale of Sudan’s crisis, the intransigence of the warring parties, and the clear and consistent demands from Sudanese civilians and civil society demand that we take action.

Many will be dismissive. It is true that numerous bureaucratic, institutional, and political obstacles stand in our way. But we must not be deterred.

Will we stand by as Sudan suffers mass atrocities, disease, famine, rape, mass displacement, and societal disintegration? Will we watch as the crisis in Africa’s third largest country spills outside of its borders and sets back the entire region?

Africa and the world have been given a test. I pray that we pass it.

Dr Joyce Banda is a former president of the Republic of Malawi.

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Economic policies must be local, By Lekan Sote

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With 32.70 per cent headline inflation, 40.20 per cent food inflation, and bread inflation of 45 per cent, all caused by the removal of subsidies from petrol and electricity, and the government’s policy of allowing market forces to determine the value of the Naira, Nigerians are reeling under high cost of living.

 

The observation by Obi Alfred Achebe of Onitsha, that “The wellbeing of the people has declined more steeply in the last months,” leads to doubts about the “Renewed Hope” slogan of President Bola Tinubu’s government that is perceived as extravagant, whilst asking Nigerians to be patient and wait for its unfolding economic policies to mature.

 

It doesn’t look as if it will abate soon, Adebayo Adelabu, Minister of Power, who seems ready to hike electricity tariffs again, recently argued that the N225 per kilowatt hour of electricity that Discos charge Band A premium customers is lower than the N750 and N950 respective costs of running privately-owned petrol or diesel generators.

 

While noting that 129 million, or 56 per cent of Nigerians are trapped below poverty line, the World Bank revealed that real per capita Gross Domestic Product, which disregards the service industry component, is yet to recover from the pre-2016 economic depression under the government of Muhammadu Buhari.

 

This has led many to begin to doubt the government’s World Bank and International Monetary Fund-inspired neo-liberal economic policies that seem to have further impoverished poor Nigerians, practically eliminated the middle class, and is making the rich also cry.

 

Yet the World Bank, which is not letting up, recently pontificated that “previous domestic policy missteps (based mainly on its own advice) are compounding the shocks of rising inflation (that is) eroding the purchasing power of the people… and this policy is pushing many (citizens) into poverty.”

 

It zeroes in by asking Nigeria to stay the gruelling course, which Ibukun Omole thinks “is nothing more than a manifesto for exploitation… a blatant attempt to continue the cycle of exploitation… a tool of imperialism, promoting the same policies that have kept Nigeria under the thumb of… neocolonial agenda for decades.”

 

When Indermilt Gill, Senior Vice President of the World Bank, told the 30th Summit of Nigeria’s Economic Summit Group, in Abuja, Federal Capital Territory, that Nigerians may have to endure the harrowing economic conditions for another 10 to 15 years, attendees murmured but didn’t walk out on him because of Nigerian’s tradition of politeness to guests.

 

Governor Bala Muhammed of Bauchi State, who agrees with the World Bank that “purchasing power has dwindled,” also thinks that “these (World Bank-inspired) policies, usually handed down by arm-twisting compulsions, are not working.”

 

What seems to be trending now is the suggestion that because these neo-liberal policies do not seem to be helping the economy and the citizens of Nigeria, at least in the short term, it would be better to think up homegrown solutions to Nigeria’s economic problems.

 

Late Speaker of America’s House of Representatives, Tip O’Neill, is quoted to have quipped that, at the end of the day, “All politics is local.” He may have come to that conclusion after observing that it takes the locals in a community to know what is best for them.

 

This aphorism must apply to economics, a field of study that is derived from sociology, which is the study of the way of life of a people. Proof of this is in “The Wealth of Nations,” written by Adam Smith, who is regarded as the first scholar of economics.

 

In his Introduction to the Penguin Classics edition of “The Wealth of Nations,” Andrew Skinner observes: “Adam Smith was undoubtedly the remarkable product of a remarkable age and one whose writing clearly reflects the intellectual, social and economic conditions of the period.”

 

To drive the point home that Smith’s book was written for his people and his time, Skinner reiterated that “the general ‘philosophy,’ which it contained was so thoroughly in accord with the aspirations and circumstances of his age.”

 

In a Freudian slip of the Darwinist realities of the Industrial Revolution that birthed individualism, capitalism, and global trade, Smith averred that “How selfish soever man may be supposed, there are evidently some principle in his nature which interest him in the fortune of others, and render their happiness necessary to him, though he derives nothing from it, except the pleasures of seeing it.”

 

And, he let it slip that capitalism is for the advantage of Europe when he confessed that “Europe, by not leaving things at perfect liberty (the so-called Invisible Hand), occasions… inequities,” by “restraining the competition in some trades to a smaller number… increasing it in others beyond what it naturally would be… and… free circulation of labour (or expertise) and stocks (goods) both from employment to employment and from place to place!”

 

Policymakers, who think Bretton Woods institutions will advise policies to replicate the success of the Euro-American economy in Nigeria must be daydreaming. After advising elimination of subsidy, as global best practices that reflect market forces, they failed to suggest that Nigeria’s N70,000 monthly minimum wage, neither reflects the realities of the global marketplace, nor Section 16(2,d) of Nigeria’s Constitution, which suggests a “reasonable national minimum living wage… for all citizens.”

 

After Alex Sienart, World Bank’s lead economist in Nigeria, pointed out that the wage increase will directly affect the lives of only 4.1 per cent of Nigerians, he suggested that Nigeria needed more productive jobs to reduce poverty. But he neither explained “productive jobs,” nor suggested how to create them.

 

In admitting past wrong economic policies that the World Bank recommended for Nigeria, its former President, Jim Yong Kim, confessed, “I think the World Bank has to take responsibility for having emphasized hard infrastructure –roads, rails, energy– for a long time…

 

“There is still the bias that says we will invest in hard infrastructure, and then we grow rich, (and) we will have enough money to invest in health and education. (But) we are now saying that’s the wrong approach, that you’ve got to start investing in your people.”

 

Kim is a Korean-American physician, health expert, and anthropologist, whose Harvard University and Brown University Ivy League background shapes his decidedly “Pax American” worldview of America’s dominance of the world economy.

 

Despite his do-gooder posturing, his diagnoses and prescriptions still did not quite address the root cause of Nigeria’s economic woes, nor provide any solutions. They were mere diversions that stopped short of the way forward.

 

He should have advocated for the massive accumulation of capital and investments in the local production of manufacturing machinery, industrial spare parts, and raw materials—items that are currently imported, weakening Nigeria’s trade balance.

 

He should have pushed for the completion of Ajaokuta Steel Mill and helped to line up investors with managerial, technical, and financial competence to salvage Nigeria’s electricity sector, whose poor run has been described by Dr. Akinwumi Adesina, President of Africa Development Bank, as “killing Nigerian industries.”

 

He could have assembled consultants to accelerate the conversion of Nigeria’s commuter vehicles to Compressed Natural Gas and get banks of the metropolitan economies, that hold Nigeria’s foreign reserves in their vaults, to invest their low-interest funds into Nigeria’s agriculture— so that Nigeria will no longer import foodstuffs.

 

Nigerians need homegrown solutions to their economic woes.

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