Global streaming platform, Spotify has honoured one of Morocco’s top music artistes, Asma Lamnawar, by showcasing her image on giant advertising screens at the Times Square in New York City, USA.
The honour, according to a statement on Spotify website, is its own unique way of celebrating Lamnawar artistic journey and significant contribution to the Arab music scene especially in the MENA region.
The recognition is coming a few weeks after Lamnawar was chosen to represent Morocco as an ambassador for the “EQUAL Arabia” programme for the current month of August, and is a testament to her popularity in the North African country.
The recognition of Lamnawar, according to Morocco News, is quite noteworthy as “she represents Arab female artists within a global program that aims to encourage and support women.”
“The music program Equal Arabia, which was launched in March 2022, seeks to celebrate a group of female creators on the Spotify platform, highlighting their artistic works, and on this score, Lamnawar is a clear stand out,” the news medium wrote.
“It also provides opportunities for them to increase their fame and achieve the recognition they deserve both regionally and globally.
“On another note, Lamnawar’s latest single, “Ando Al Zein” continues to reap the rewards of the successful duet she presented in the Moroccan dialect, alongside her close friend, Syrian singer Assala Nasri.
“The song titled “Sayed Al Ghoram” (Master of Love) has achieved tremendous success and high viewership rates across all music platforms, reaching 32 million views on YouTube, while her solo song “Hatha Hali Min Ba’dak” (This Is My State After You) released in the “Rai” style, has topped the charts in several countries for weeks”, it added.